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NEWS: 11K Consulting Appoints Alice Au Yeung to Lead Hong Kong Office

Posted by in Case Studies, China, Communications, Latest News, Marketing, Marketing, PR

11K Consulting, an independent UK-Asia PR agency with offices in London and Hong Kong, has appointed Alice Au Yeung as the managing director – Asia and China.

Based in Hong Kong, Au Yeung is responsible for leading business development and overseeing client relations in Hong Kong, China and across Asia.

Sally Maier-Yip, 11K consulting founder and managing director – UK, said: “We are most excited to have Alice on board. Her strong expertise and connections in Asia will help strengthen 11K’s positioning as the go-to UK-Asia PR agency for ambitious companies in the UK.We want to help the businesses who want to have a presence in Asia and China, as well as for Chinese and Asian companies who want to expand into the UK and European markets.”

Au Yeung added: “I am thrilled to join 11K at this exciting time for the company, as it grows globally. I have been impressed with the team’s entrepreneurial, can-do and diverse culture. I am looking forward to taking 11K to the next level on the global map. The company has so much growth potential.”

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11K Consulting appoints Alice Au Yeung to lead Hong Kong Office

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Sally Maier-Yip is a seasoned cross-cultural Public Relations Strategist with a mission to help companies build successful business with PR. She loves running her UK-Asia PR agency, 11K Consulting, which specialises in helping British clients unlock the Chinese consumer market and helping Chinese brands increase their presence in the UK. To get in touch with Sally, email her at

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