Latest News

 In this 9th China Masterclass Webinar, I am delighted to share my China PR and marketing insider tips and observations based on my PR experiences over the last 16 years, working with different international and emerging companies in China, Hong Kong, Singapore and London.  Theme:China PR & Marketing: Do’s and Don’ts  1. What are the top five PR strategies […]

The Royal Institute of British Architects (RIBA) has appointed 11K Consulting, to promote 88 Places & Spacesarchitecture photography competition in China.  The RIBA is a global professional membership body driving excellence in architecture. Its 47,000 members in 115 countries are part of a prestigious professional body, benefiting from a wide range of events and services, […]

I was delighted to share my thoughts on “Building a Trusted Thought Leadership Presence in China” at a “Business Development in China: securing the right strategic partnerships and establishing the right presence in China” webinar, organised by European Network of Research and Innovation Centres and Hubs (ENRICH), recently. In my presentation, I highlighted why trust matters (even […]

The Society of British & International Interior Design (SBID) has appointed our client, Chris Godfrey, global principal of HBA Residential, as the new acting President of SBID to represent the British interior design body, and promote the professional practice of interior design throughout the UK and around the world. After receiving the Master of Design […]

11K Consulting, a UK’s leading China PR and comms agency, announced a new client win, Regency Grove, a UK-based leading property and construction consultancy focusing on quantity surveying, project management, building consultancy and project/development monitoring services.  Ricky West, Director, Regency Grove, commented about the appointment of 11K:  “We recognised that there is an increasing need for our quality […]

11K Consulting, a UK’s leading China PR and comms agency, is delighted to be appointed as the China PR agency to support Formation Architects, an established London-based architectural practice specialised in four main sectors: residential (affordable to SuperPrime), commercial, hotels and master planning. 11K will help Formation Architects to build its profile among the discerning Chinese […]

I was delighted to be invited to share my insights on Chinese HNWI and investor’s views on the “Investment in the UK luxury property market in a post-pandemic world” webinar organised by the Luxury Property Forum on 8th October.  During the panel discussion, I was asked two questions:  Q1: Are Chinese investors and buyers concerned […]

We are super excited to announce a new China Masterclass Webinar with special guest Bo Ji, TEDx speaker and Chief Representative for Europe and Assistant Dean, Cheung Kong Graduate School of Business (CKGSB). CKGSB is a leading business school in Greater China, with more than 10,000 Chairman or CEO level alumni in China, such as Jack Ma from Alibaba and the Chairman […]

 We are excited to help write, design and build the newly launched Chinese landing page of Walton Wagner, which manages the delivery of high-end residential design, refurbishment and developments. Founded by Nick Walton and Jane Wagner in 2010, waltonwagner brings together over 50 years of combined experience in the residential development industry. Check it out: […]

11K has successfully secured two positive press articles for UK Education Garden, a professional education platform and consultancy based in Cambridge, UK, in UK-Chinese Times (英中时报) and UK-Chinese Journal (英侨网), top Chinese press well-read by the Chinese communities in the UK.  The news articles introduced UK Education’s professional services, strengths and background. Co-founded by Ms. Melissa […]

UK Education Garden, a Cambridge-headquartered education consultancy which offers one-stop and bespoke services for Chinese and Asian students in the UK, has appointed 11K Consulting to help build thought leadership positioning among the Chinese families and students through strategic Chinese press release writing and top-tier media relations in the UK.  With its extensive media networks […]

Cookson Adventures has appointed 11K Consulting, an independent full-service UK-China luxury PR and communications agency, to drive its brand awareness among Chinese high-end travellers through strategic copywriting and direct business introductions in the UK, China and Hong Kong.  Cookson Adventures combine adventure and luxury. Since 2009, they have dared to be different, exploring the unknown to […]

Today we are super excited to announce a new China Masterclass Webinar with special guest Patrick Tsang, Chairman of Tsangs Group, a China-focused family office headquartered in Hong Kong with offices in London and Shenzhen. Patrick is a Global Citizen, a seasoned investor and an experienced speaker.  Theme:Inside the Mind of a Hong Kong Family Office and Seasoned Investor  […]

We are super excited to announce a new China Masterclass Webinar with special guest Colin Dai, Head of Asia Business, Thomas Cook (UK) Tourism, Fosun (复星) Tourism Group. Colin is a well-respected expert in the hospitality and travel industry, having connected Western brands with millions of Chinese travellers over the past two decades.  Theme:How to attract and build long-term relationships with […]

I am most delighted and humbled to share my thoughts as a mum-entrepreneur in the latest Chinese Mums in Business Club’s Queen Bee 🐝 Interview Series. You can watch it on YouTube at anytime (20 minutes): Asked questions:   1. Can you tell us how you decided to set up your own business, 11K Consulting, in […]