Marketing

 In this 9th China Masterclass Webinar, I am delighted to share my China PR and marketing insider tips and observations based on my PR experiences over the last 16 years, working with different international and emerging companies in China, Hong Kong, Singapore and London.  Theme:China PR & Marketing: Do’s and Don’ts  1. What are the top five PR strategies […]

I was delighted to share my thoughts on “Building a Trusted Thought Leadership Presence in China” at a “Business Development in China: securing the right strategic partnerships and establishing the right presence in China” webinar, organised by European Network of Research and Innovation Centres and Hubs (ENRICH), recently. In my presentation, I highlighted why trust matters (even […]

11K Consulting, a UK’s leading China PR and comms agency, announced a new client win, Regency Grove, a UK-based leading property and construction consultancy focusing on quantity surveying, project management, building consultancy and project/development monitoring services.  Ricky West, Director, Regency Grove, commented about the appointment of 11K:  “We recognised that there is an increasing need for our quality […]

11K Consulting, a UK’s leading China PR and comms agency, is delighted to be appointed as the China PR agency to support Formation Architects, an established London-based architectural practice specialised in four main sectors: residential (affordable to SuperPrime), commercial, hotels and master planning. 11K will help Formation Architects to build its profile among the discerning Chinese […]

 We are excited to help write, design and build the newly launched Chinese landing page of Walton Wagner, which manages the delivery of high-end residential design, refurbishment and developments. Founded by Nick Walton and Jane Wagner in 2010, waltonwagner brings together over 50 years of combined experience in the residential development industry. Check it out: […]

We are super excited to announce a new China Masterclass Webinar with special guest Colin Dai, Head of Asia Business, Thomas Cook (UK) Tourism, Fosun (复星) Tourism Group. Colin is a well-respected expert in the hospitality and travel industry, having connected Western brands with millions of Chinese travellers over the past two decades.  Theme:How to attract and build long-term relationships with […]

Today 11K is most excited to publish a new China Thought Leadership Article, in partnership with Hawksford, a leading provider of corporate, private client, and fund administration services.   Topic:  Inside the Mind of a Chinese High-net-worth-individual (HNWl): On Investment, Lifestyle, UK, Singapore and Trust  China is the world’s second-largest wealth market, with the largest number of people in the top 10% of […]

11K is thrilled to be appointed as the Chinese PR agency to support waltonwagner, an award-winning London-based development management consultancy which manages and delivers high-end residential design, refurbishment and development in London and around the world. We will help waltonwagner to target Chinese HNWIs and influential business communities in the UK, Hong Kong and China through […]

I was delighted to be invited to speak at the “Industry Connect: New Retail Business Strategies” webinar series co-hosted by Hong Kong Productivity Council and The Asian General Chamber of New Retail on 18th June. Alongside other speakers, I spoke about the current retail scene in the UK and how Western brands are increasingly looking […]

Today we are super excited to launch our second China Masterclass Webinar with Benjamin Schmittzehe, CEO, Schmittzehe & Partners, who has over 30 years’ experience in corporate strategy and general management in China and Asia.  Theme: “Why do some Western companies succeed and others fail in China?”  Often known as “Mr China” in his circle, Ben studied Chinese at Oxford University in the 1980s […]

November has been a busy good month at 11K. Here is a quick round-up of our client win news and client news. Client win news: We were recently appointed by the Royal Institute of British Architects to deliver high-profile media work in Beijing and Shanghai later this year. Watch this space! ______________________ Client news: Chris […]

Lustica Bay, Montenegro, is back to Shanghai, China, for the Luxury Property Show, Asia’s most exclusive international property show, from December 6th to December 8th. We invite you to come over and visit us, we have many exciting news to share and look forward to seeing you again. Below is a complimentary ticket for you […]

In early May 2019, the world’s largest luxury brand, Louis Vuitton (LV), has partnered with the Chinese social media platform, Xiaohongshu (or called “Little Red Book” or “Red”), to launch its official account. The French fashion house is the first luxury brand to have an official presence on this female-led platform, and  mainly covers beauty […]

We are thrilled to announce that 11K will continue to support HBA Residential to build its brand awareness and thought leadership among Chinese HNWIs, strategic business partners and high-level media in China and UK in the second year (2018-19), following a successful campaign in the first year (2017-18). Our work aims to help realise HBA […]

We are actively recruiting C-suite level inspiring speakers to speak at the Retail Summit 2019 on February 13-14, 2019 at Atlantis in Dubai.  Some of the world’s most influential and successful leaders and retailers have confirmed to join us, including Sir Richard Branson, Lyndon Cormack, Annie Young-Scrivner, Yves Manghardt, Chris Davis, and many others.  The […]