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CLIENT NEWS: Chris Godfrey of HBA Residential Featured in China’s Leading English Newspaper, Shanghai Daily

Posted by in Latest News, Latest News, Marketing, PR, Uncategorized

11K has recently successfully secured one full-page profile feature for Chris Godfrey, Global Principal, HBA Residential, in Shanghai Daily, a leading China’s leading English newspaper.

In this article, Chris talked about his aspiration for architecture and design, especially his design philosophy for the growing Chinese market.

Before moving to Singapore, Chris had a keen interest in the East, especially China and the Chinese culture. To him, interior design should form a neutral canvas or background of one’s life.

“There is more of a demand for the simple. Luxury can be reductive. You can achieve luxury through simplicity, not through ostentatiousness.”

– Chris Godfrey, Global Principal, HBA Residential

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Irene Tan is an experienced Account Manager at 11K. She has over seven years’ PR and marketing experience across various sectors from consumer, arts, property to luxury lifestyle in Mainland China and Hong Kong.

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