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CLIENT WIN: Formation Architects Appoints 11K to Build Profile Among Chinese HNWIs

Posted by in Case Studies, China, Digital, Latest News, Marketing

11K Consulting, a UK’s leading China PR and comms agency, is delighted to be appointed as the China PR agency to support Formation Architects, an established London-based architectural practice specialised in four main sectors: residential (affordable to SuperPrime), commercial, hotels and master planning.

11K will help Formation Architects to build its profile among the discerning Chinese and Asian HNWIs, investors and decision makers through strategic Chinese copywriting and one-on-one business introductions. 

The practice offers a full range of design services from concept/feasibility to construction delivery and the buildings it designs are unequivocally modern. It is skilled at producing attractive, practical design solutions and its design work has been recognised in the industry with awards such as prestigious Housing Design Award, British Homes Awards, British Council of Offices Award, and others.

Sally Maier-Yip, Founder and MD, 11K Consulting said: “We look forward to building long-term partnership with Formation Architects, which fits well with our UK-China focused comms offerings. This is a very exciting time for our growing business.” 

If you would like to learn more about Formation Architects, please contact us at and

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Sally Maier-Yip is the MD and Founder at 11K. She is a seasoned cross-cultural Public Relations Strategist with a mission to help ambitious companies grow in China, Hong Kong and the UK.

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