11K : China Insights Hub

Welcome to 11K : China Insights Hub.

Check out our latest China thought leadership white papers, webinars and reports on the latest trends and insights across various sectors from property, private wealth, investment, education, luxury to tourism in the Chinese markets.

If you are interested in receiving our future resources, you can sign up to our newsletter at the end of this page.

Do you want to contribute to 11K’s thought leadership reports? Please contact Sally Maier-Yip at sally@11kconsulting.com. Also check out our NEWS for more inspiration and our client news.

China Masterclass Webinar #14:
Azlina Bulmer, Director of International at the Royal Institute of British Architects (RIBA)

July 2021||Azlina Bulmer’s insights on “How to Enter and Build Trusted Brand Reputation in China”.

Topics covered include: how was the decision made to enter China market last year, some examples of success stories for RIBA members in China, top tips for RIBA members who want to enter the Chinese market, what are big opportunities for them in China in the next 3-5 years, and more.

You can watch the webinar here.

China Masterclass Webinar #13:
Ray Palmer-Smith, Head of New Homes – Director, Knight Frank Ireland

July 2021 || Ray Palmer-Smith shared his insights on “How Residential Developers Can Position Their Developments For The Chinese and Asia Pacific (APAC) Markets”.

Topics covered include: how are residential developers adapting the design or specification of their developments to suit the Chinese and APAC markets, specific PR tactics for developers to be using for the Chinese market, the major opportunities for developers in Ireland and the UK right now, as regards the Chinese and APAC markets, and more.

You can watch the webinar here .

China Masterclass Webinar #12:
Parikshat Chawla, Director and Global Head of Development Marketing, Leading Real Estate Companies of the World

June 2021 || Parikshat Chawla shared his insights on “How to Market Luxury Overseas developments to Chinese & Asian investors“.

Topics covered include: key challenges for overseas developers to market to Chinese and Asian potential buyers;  Top PR and marketing tactics to raise the brand profile of an overseas development in the Far East; Top tips on targeting specific cities when opening a local office or choosing a local agent in China/Asia; and more.

You can watch the webinar here.

China Masterclass Webinar #11:
Richie Yung, Chairman, The Asian General Chamber of New Retail

April 2021 || Richie Yung, Chairman of The Asian General Chamber of New Retail, shared his insights on “New Retail Strategy & PR Route Map for Western Brand Success in China”. 

Richie shared his insider views on China’s new retail strategy, examples of Western brands that are successfully using this approach, the key components of a PR route map for Western brands in China, and his number 1 advice for an established Western brand who wants to grab the opportunity of expanding in China and selling to Chinese consumers.

You can watch the webinar here.

China Thought Leadership & Personal Branding Article #4:
Post-Brexit 2021 UK-China Property Investment Outlook: Where, what and why are Chinese high-net-worth-individuals and Investors buying and developing in the UK property market?

March 2021 ||Now that the UK has officially left the EU, will this trend change? Do the Chinese HNWIs and investors still regard the UK property market as a safe haven? What are the key factors that drive their purchasing decisions? Where are they interested in buying or developing in the next 12 months?

13 respected experts in Hong Kong, China and the UK, who are either property investors themselves or advise Chinese clients on their property investment strategies in the UK, were asked to offer their unique first-hand observations and insights into these topics.

=> Download 11K x The Luxury Property Forum Thought Leadership & Personal Branding Article now.

(Traditional Chinese and Simplified Chinese versions are available upon request.)

China Masterclass Webinar #10:
Jack Cheng, International Sales Advisor, Barratt London

December 2020 || Jack Cheng, International Sales Advisor, Barratt London, the second largest British developer for the Chinese market in terms of transactions, to share his expert views on “Sales secrets of a top performer in the UK-China property market”.

Over the past 8 years, Jack has worked in all levels of the property portfolio, from First Time Buyer regeneration projects to multi-million pound Prime London apartments.

You can watch the webinar here.

China Masterclass Webinar #9:
Sally Maier-Yip, Founder & Managing Director, 11K Consulting Ltd

November 2020 || Sally Maier-Yip, Founder & MD, 11K Consulting, shared “China PR & Marketing: Do’s and Don’ts” based on her solid PR and marketing experiences working with different international and emerging companies in China, Hong Kong, Singapore and London.

Sally is an award-winning, cross-cultural Public Relations Strategist with a simple mission to help ambitious companies in the West to grow in China, Hong Kong and Asia. Over the past 16 years, Sally has built a successful career on delivering award-winning multi-stakeholder PR strategies for multi-national and local companies.

You can watch the webinar here.

China Masterclass Webinar #8:
Bo Ji, TEDx speaker and Chief Representative for Europe and Assistant Dean, Cheung Kong Graduate School of Business

October 2020 || Bo Ji of Cheung Kong Graduate School of Business (CKGSB), a leading business school in Greater China, talked to us about “Unlocking the China market by focusing on long-term positive impact”. 

Bo is an inspiring Tedx speaker, a seasoned China-entrepreneur, an advocate for impact leadership, and a game changer in the global startup ecosystem.

Bo has had a successful corporate career for over 20 years in Global Business Development, Innovation, Strategy, Supply Chain Management, M&A, etc. During that period, he served in the head quarters of many Fortune 500 companies such as Monsanto, Cargill, Pfizer, and Mars. After a long corporate life, Bo became a serial entrepreneur and investor. Bo founded “China Start” and “China CEO” to bring global startups and scale ups to China.

You can watch the webinar here.

China Masterclass Webinar #7:
Patrick Tsang, Chairman, Tsangs Group

September 2020 || Patrick Tsang, Chairman of Tsangs Group, a China-focused family office headquartered in Hong Kong with offices in London and Shenzhen, talked to us about “Inside the Mind of a Hong Kong Family Office and Seasoned Investor”.  

Born and raised in the UK with deeply-rooted Chinese heritage, Patrick leads Tsangs Group which invests globally and acts as a bridge to connect China to the rest of the world.

Tsangs Group invests directly in special situation opportunities globally. It is sector and location agnostic and invests in a diverse range of sectors including TMT, ecommerce, financial services, FinTech, AI, robotics, IoT, clean tech, biotech, and others.

You can watch the webinar here.

China Masterclass Webinar #6:
Colin Dai, Head of Asia Business, Thomas Cook (UK) Tourism, Fosun Tourism Group

August 2020 || Colin Dai, an expert in the hospitality and travel industry, having connected Western brands with millions of Chinese travellers over the past two decades, talked to us about “Chinese Tourism Trends: How to attract and build long-term relationships with Chinese travellers in the new normal”.

Colin has been at the leading edge of marketing and new business development for some of the world’s biggest airlines and travel companies, such as Virgin Atlantic, Qatar Airways, and Trip.com, before recently joining Fosun Tourism Group (the new owners of the ‘Thomas Cook’ tourism brand).

Colin is now the Head of Asia Business at Thomas Cook (UK) Tourism, which aims to serve 100 million Chinese families worldwide.

You can watch the webinar here.

China Masterclass Webinar #5:
Ryan Li, CEO, Dere Street Capital and Founder, Sino British Summit

August 2020 || Ryan Li, who is truly a rising star in driving innovative entrepreneurship and leadership in the Chinese-British business community, talked to us about “Inside the mind of a second-generation Chinese family business leader“.

Ryan is in his early 20s, but has already achieved so many amazing things, including founding a charitable fund when he was 16 years old, founding the Sino-British Summit when he was only 20 years old. More recently, Ryan set up his own Venture Capital firm, Dere Street Capital, to help companies in the West to raise funds in China and help Chinese firms go global through joint ventures and strategic investments.

Ryan’s family has been on the Hurun Report Rich List, equivalent to the Forbes China Rich List in the West, for the past two decades owning a number listed companies with operations in China and globally.

You can watch the webinar here.

China Thought Leadership & Personal Branding Article: #3
Inside the Mind of a Chinese HNWl: On Investment, Lifestyle, UK, Singapore and Trust

July 2020 ||  China is the world’s second-largest wealth market, with the largest number of people in the top 10% of global wealth distribution. What happens in China is key.

How are these wealthy Chinese people reacting to the coronavirus pandemic? Has COVID-19 changed their investment portfolios? Are they concerned about an economic slowdown following the COVID-19? Do they think that the UK and Singapore are still good choices for their investments? How can individuals build trust with Chinese HNWIs in this uncertain time?

For this thought leadership article, in partnership with Hawksford, 13 experts in Asia and Europe were interviewed to comment on these topics.

=> Download 11K Thought Leadership & Personal Branding Article now.

China Masterclass Webinar #4:
Champa Selim, Senior Business Development Manager (Greater China and South East Asia), Bicester Village, Value Retail Management Ltd

July 2020 || Champa Selim, Senior Business Development Manager (Greater China and South East Asia), Bicester Village, Value Retail Management Ltd, who has over 20 years’ experience in the UK-China/Asia luxury hospitality industry, shared her insights on “How to Attract and Build Long-term Relationships with Chinese and Asian Luxury Consumers”.

Since Champa joined Bicester Village in 2017, she has been leading the business growth for high-net-worth (HNW) individuals and groups from 11 Asian countries including China, and has played a key part in driving 12 million guests and £900 million sales from those markets over the past 3 years.

You can watch the webinar here.

China Masterclass Webinar #3:
Chris Godfrey, Global Principal, HBA Residential

June 2020 ||  Chris Godfrey, an award-winning international Architect and Interior Designer with over 20 years’ experience in the UK, China, and globally, shared his insights on: “How to Win the Hearts of Chinese UHNW Clients and Create Long-term Relationships”. 

Currently the Global Principal at HBA Residential, a boutique design-house who conceive and develop exceptional residential projects holistically, Chris has built the business from a few people to 80 people in 3 locations in just 6 years. His clients include a handful of Chinese UHNWIs on Forbes China Rich List.

You can watch the webinar here.

China Masterclass Webinar #2:
Ben Schmittzehe, Chief Executive, Schmittzehe & Partners

June 2020 || Benjamin Schmittzehe,  who has over 30 years’ experience in corporate strategy and general management in China and Asia, shared his expert views on “Why do some Western companies succeed and others fail in China?”.

Often known as “Mr China” in his circle, Ben studied Chinese at Oxford University in the 1980s and has lived and worked in China and Asia for over two decades. Ben has advised numerous leading investment funds (private equity and hedge funds), as well as SMEs and multinational organisations such as intel, L’Oréal, and Taylors of Harrogate.

You can watch the webinar here.

China Thought Leadership & Personal Branding Article #2:
3 Important Business Lessons Coronavirus Has Taught Us

May 2020 || 18 business leaders across different sectors ranging from from art, interior design, architecture, real estate, construction to retail, travel, biotechnology and digital healthcare in China, Asia and Europe were interviewed on the subject of “What are the top business lessons you have learnt from Covid-19?”

=> Download 11K Thought Leadership & Personal Branding Article now.

(Traditional Chinese and Simplified Chinese versions are available upon request.)

China Masterclass Webinar #1:
Guest Speaker: Susan Fang, Co-Founder & Director, Oxbridge Holdings

May 2020 ||  Co-hosted by Paul Sutton of LCN Legal and Sally Maier-Yip of 11K Consulting, China Masterclass Webinar is a series of 30-minute interviews on the subject of creating long term relationships, value and trust in China.

In our first webinar, we interviewed Susan Fang, Director & Co-Founder, OxBridge Holdings, who leads a hugely successful education consultancy for thousands of Chinese families and students who wish to study abroad such as the UK and US over the past 20 years; and is still way ahead of the game after 20 years. Susan shares her secrets of success and learnings from building her business.

You can watch the webinar here.

China Thought Leadership & Personal Branding Article #1:
Life After Coronavirus: What is Next for the Chinese and Global Property & Private Wealth Markets?

April 2020 || The Chinese word ‘crisis’ combines two distinct characters, ‘danger’ 危 and ‘opportunity’ 机. The current Coronavirus pandemic has created crises within the economies of numerous countries; yet, it also presents us with new opportunities and has accelerated the birth of new ideas and innovation.

15 respected experts in the property, architecture, legal and private wealth sectors of China, Hong Kong, Singapore, the UK, and Montenegro, were interviewed to share how Coronavirus has impacted their businesses, and to put forward their predictions on the future of property and private wealth markets.

=> Download 11K Thought Leadership & Personal Branding Article now.

(Traditional Chinese and Simplified Chinese versions are available upon request.)

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