Latest News & Insights

We are super excited to announce a new China Masterclass Webinar with Champa Selim, Senior Business Development Manager (Greater China and South East Asia), Bicester Village, Value Retail Management Ltd, who has over 20 years’ experience in the UK-China/Asia luxury hospitality industry. Theme: How to Attract and Build Long-term Relationships with Chinese and Asian Luxury Consumers […]

As a proud Co-Founder of The Chinese Mums in Business Club, I am super excited to launch the first series of “The CMIBC: Queen Bee 🐝 Interview” with our own Co-Founder, Xiaofang Sutton.  In each series, we will interview an inspiring Chinese mum in business to share her working mum story from different perspectives.  This aligns with […]

I was delighted to be invited to speak at the “Industry Connect: New Retail Business Strategies” webinar series co-hosted by Hong Kong Productivity Council and The Asian General Chamber of New Retail on 18th June. Alongside other speakers, I spoke about the current retail scene in the UK and how Western brands are increasingly looking […]

Today we are super excited to announce our third China Masterclass Webinar with Chris Godfrey, Global Principal, HBA Residential, an award-winning international Architect and Interior Designer with over 20 years’ experience in the UK, China, Singapore, India, Saudi Arabia, Russia, and globally.  Theme: How to Win the Hearts of Chinese UHNW Clients and Create Long-term Relationships Recognised and awarded as a […]

Exciting news! Our client Lalage Beaumont is opening their Knightsbridge boutique again on Tuesday, 16th June, and will be open from 11.00 – 16.00 from Tuesday to Saturday. One-on-one personal appointments are available.  Browse and shop the collection online in the meantime: https://lalagebeaumont.com Address: 58 Beauchamp Place, Knightsbridge, London. SW3 1NZ

No tourists. No events. No big gatherings. Because of Covid-19.  What can brands still do to stay connected, and sell to, Chinese investors, consumers and travellers?  Here is what we need to do.  TYPE: Understand what audience types we are targeting in China. INTEREST: Understand what interests them. MEDIA: Understand what media they read, watch and […]

Today we are super excited to launch our second China Masterclass Webinar with Benjamin Schmittzehe, CEO, Schmittzehe & Partners, who has over 30 years’ experience in corporate strategy and general management in China and Asia.  Theme: “Why do some Western companies succeed and others fail in China?”  Often known as “Mr China” in his circle, Ben studied Chinese at Oxford University in the 1980s […]

We love doing great work for clients. This week we completed a Chinese landing page for Lalage Beaumont, a British designer brand for handbags and classic/chic smart clothes for events and special occasions, as part of our Chinese PR and marketing strategy for the brand. Check it out: http://lalagebeaumont.cn Follow Lalage on WeChat and Weibo […]

The current Covid-19 situation forces us to dig deeper into Our WHY. Here is my 4th selfie-video (with English subtitles) about Our WHY of 11K Consulting Ltd | 漫一 传播咨询公司, which I founded in early 2015 with all my heart and soul, after having worked in different amazing PR agencies in HK, Singapore and London […]

“What does not kill me makes me stronger,” the German philosopher Friedrich Wilhelm Nietzsche said in 1888. Does Nietzsche’s quotation apply to the current Covid-19 situation? Today, 11K is super excited to launch the findings of our second Thought Leadership Article: “Collective Wisdom from 18 Business Leaders in Asia and Europe: 3 Important Business Lessons […]

Since last December, 11K has been busy building the reputation of Lalage Beaumont – a British luxury designer collection brand with a flagship store in Knightsbridge, London – among Chinese luxury shoppers, travellers and HNWIs in the UK and China.  Activities included two private Chinese VIP shopping events in store: in January, 11K held a […]

Following a successful private Chinese VIP sales-led event that 11K organised for Samujana Villas (Koh Samui, Thailand) last November, 11K helped Samujana Villas to re-connect with and promote sales and travel offers during the pandemic to the event guests.  Samujana, meaning coral in Moroccan, comprises of 23 stunning villas, each with 3 to 8 bedrooms, all […]

11K was tasked to promote Luštica Bay, Montenegro, to high-level Chinese property and business media, potential property buyers and investors in the UK and China over the past 18 months. Since the beginning of the year, 11K was busy planning annual press trips from China and the UK and a corporate trip from London to […]

Today we are very excited to launch China Masterclass Webinar, co-hosted by Paul Sutton of LCN Legal and Sally Maier-Yip of 11K Consulting.  What is it?  It is a series of 30-minute interviews on the subject of creating long-term relationships, value and trust in China and other markets. In each series, Paul and Sally will interview a high-profile guest speaker […]

Needless to say, things are extremely tough for most businesses at this very challenging time. At 11K, we have been working extra hard to bring even more values to our clients through our strategic PR and marketing work in the Chinese market in the UK, HK and China. I do believe that our relationship with […]