On China PR & Marketing (Do’s and Don’ts) in the Aftermath of COVID-19 – Sally Maier-Yip

On China PR & Marketing (Do’s and Don’ts) in the Aftermath of COVID-19 – Sally Maier-Yip
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 In this 9th China Masterclass Webinar, I am delighted to share my China PR and marketing insider tips and observations based on my PR experiences over the last 16 years, working with different international and emerging companies in China, Hong Kong, Singapore and London.  Theme:China PR & Marketing: Do’s and Don’ts  1. What are the top five PR strategies […]

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On Unlocking China Market by Focusing on Long-term Impact – Bo Ji
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We are super excited to announce a new China Masterclass Webinar with special guest Bo Ji, TEDx speaker and Chief Representative for Europe and Assistant Dean, Cheung Kong Graduate School of Business (CKGSB). CKGSB is a leading business school in Greater China, with more than 10,000 Chairman or CEO level alumni in China, such as Jack Ma from Alibaba and the Chairman […]

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On How to Build Long-term Relationships with Chinese and Asian Luxury Consumers – Bicester Village
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We are super excited to announce a new China Masterclass Webinar with Champa Selim, Senior Business Development Manager (Greater China and South East Asia), Bicester Village, Value Retail Management Ltd, who has over 20 years’ experience in the UK-China/Asia luxury hospitality industry. Theme: How to Attract and Build Long-term Relationships with Chinese and Asian Luxury Consumers […]

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Chris Godfrey 11K
On How to Win the Hearts of Chinese UHNW Clients & Create Long-term Relationships – Chris Godfrey
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Today we are super excited to announce our third China Masterclass Webinar with Chris Godfrey, Global Principal, HBA Residential, an award-winning international Architect and Interior Designer with over 20 years’ experience in the UK, China, Singapore, India, Saudi Arabia, Russia, and globally.  Theme: How to Win the Hearts of Chinese UHNW Clients and Create Long-term Relationships Recognised and awarded as a […]

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On Why Some Western companies Succeed and Others Fail in China – Benjamin Schmittzehe
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Today we are super excited to launch our second China Masterclass Webinar with Benjamin Schmittzehe, CEO, Schmittzehe & Partners, who has over 30 years’ experience in corporate strategy and general management in China and Asia.  Theme: “Why do some Western companies succeed and others fail in China?”  Often known as “Mr China” in his circle, Ben studied Chinese at Oxford University in the 1980s […]

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NEWS: Introducing 11K’s China Masterclass Webinar & Guest Speaker Susan Fang
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Here’s my 3rd selfie-video introducing 11K’s China Masterclass Webinar, in partnership with Paul Sutton, and our incredible guest speaker, Susan Fang 方顧問, Co-Founder and Director of Oxbridge Holdings. Susan is a real pioneer and leader in her field. She leads a hugely successful education consultancy for thousands of Chinese families and students who wish to […]

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