BLOG: What’s PR (Public Relations) Exactly? What It’s; and What It’s NOT

I have been working in the PR industry in Asia and the UK for almost two decades. Until today, the single most common ask question is: “What is PR exactly?” This triggers me to write this blog, to explain what PR is; and what PR isn’t. First, let’s define PR. What is PR exactly? There […]

Chris Godfrey, Global Principle of HBA Residential, is delighted to become a Forbes China columnist. In his first bylined article, he wrote about the “Global Architecture and Interior Design (A&I) Business: 4 Ways To Thrive, Not Just Survive”. In this thought leadership article, Chris shared his 4 thoughts on building a resilient and dynamic business […]

To promote the “China 88PS Places & Spaces Architecture Photography Competition” held by the Royal Institute of British Architects (RIBA), 11K Consulting was tasked with creating two press releases and securing high-level media interviews in the relevant top-tier Chinese online media and magazines. From November to December 2020, 11K successfully released two press releases in […]

I was delighted to share my thoughts on “Building a Trusted Thought Leadership & Personal Branding Presence in China” at a “Business Development in China: securing the right strategic partnerships and establishing the right presence in China” webinar, organised by European Network of Research and Innovation Centres and Hubs (ENRICH), recently. In my presentation, I highlighted why […]

Today we are super excited to announce a new China Masterclass Webinar with special guest Patrick Tsang, Chairman of Tsangs Group, a China-focused family office headquartered in Hong Kong with offices in London and Shenzhen. Patrick is a Global Citizen, a seasoned investor and an experienced speaker.  Theme:Inside the Mind of a Hong Kong Family Office and Seasoned Investor  […]

Today we are super excited to announce our third China Masterclass Webinar with Chris Godfrey, Global Principal, HBA Residential, an award-winning international Architect and Interior Designer with over 20 years’ experience in the UK, China, Singapore, India, Saudi Arabia, Russia, and globally.  Theme: How to Win the Hearts of Chinese UHNW Clients and Create Long-term Relationships Recognised and awarded as a […]

Today we are super excited to launch our second China Masterclass Webinar with Benjamin Schmittzehe, CEO, Schmittzehe & Partners, who has over 30 years’ experience in corporate strategy and general management in China and Asia.  Theme: “Why do some Western companies succeed and others fail in China?”  Often known as “Mr China” in his circle, Ben studied Chinese at Oxford University in the 1980s […]

Here’s my 3rd selfie-video introducing 11K’s China Masterclass Webinar, in partnership with Paul Sutton, and our incredible guest speaker, Susan Fang 方顧問, Co-Founder and Director of Oxbridge Holdings. Susan is a real pioneer and leader in her field. She leads a hugely successful education consultancy for thousands of Chinese families and students who wish to […]

As part of “11K : China Insights Hub“, we are delighted to launch our inaugural thought leadership article: “Life After Coronavirus: What is Next for the Chinese and Global Property and Private Wealth Markets?“, today.  In this paper, we have interviewed 15 industry experts in China, HK, Singapore, the UK, and Montenegro. Key findings:  Real estate-backed investment migration programmes (so-called […]