11K is a modern, multi-lingual UK-Asia PR agency

11K is about building and enhancing your brand reputation

11K is about transforming borders into bridges

11K is about getting your message across clearly

11K is about helping our clients develop trusted, long-term relationships

11K is about making your business stand out from the crowd

BLOG: What is WeChat Marketing?
BLOG: What is WeChat Marketing?
August 22, 2016

There are so many articles about WeChat marketing, but what is it exactly? Instead of sharing the basic knowledge about WeChat, we would like to dig deeper, using our own experience to give you a bigger and more complete picture about WeChat marketing. This is the first series of “WeChat marketing”. Your very first questions might […]

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BLOG: Insights from Global Blue Luxury Retail Spending Trend 2016
BLOG: Insights from Global Blue Luxury Retail Spending Trend 2016
August 10, 2016

Recently we attended the “Global Blue Luxury Retail Spending Trend 2016” seminar in Bloomberg headquarter in City Gate House, London. Here are our key outtakes on global Chinese shoppers predicted by Global Blue: (1) Post-Brexit: Chinese shoppers will continue to visit Europe and the UK  Chinese shoppers are the key driver over the last four years, contributing […]

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CLIENT NEWS: Burlington Arcade Featured in Top Chinese Fashion Blog
CLIENT NEWS: Burlington Arcade Featured in Top Chinese Fashion Blog
August 1, 2016

LULU LIU在Burlington Arcade London 原创 2016-07-30 LULU LIU TEAM LULU LIU 走进这条开业于1819年的百米长购物长廊,仿佛穿越回到了19世纪中期的欧洲。 Burlington Arcade London 在伦敦这个为中世纪复古时尚无限狂热的国际都市,Burlington Arcade的历史、奢华纷繁、贵族尊贵得到了完美的传承和延续。 Burlington Arcade London 这里只有40家店铺,但每一家都是蕴涵历史的奢华品牌,如同 Burlington Arcade,这里的店铺愈久弥新。就像Lulu Liu说的:“在Burlington Arcade,你买的不是一个名牌包、一双鞋或者一瓶香水,而是来这里慢慢地体验一段探索历史、奢华和古典的精神旅程。” Manolo Blahnik Boutiques in Burlington Arcade 在这个近二百年历史的Burlington Arcade,阳光透过长廊的玻璃穹顶闪耀了这里每一家店铺的橱窗,Lulu Liu定制的手工编织礼服裙,Manolo Blahnik的翻羊皮高跟鞋,Kilian的亚洲风香水,从维多利亚时代延续至今的传统擦鞋匠,身着传统制服微笑着向你问好的皇家退役捕役,Burlington Arcade开启了一个漫步体验生活方式的时光走廊。 Dress from LULU LIU SS16 and shoes from Manolo Blahnik Candle from Kilian and clutch from Kilian <STTCHES IN TIME> by Lucy Adlington A shoe-shiner in […]

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